Deborah Ratchford

Deborah Ratchford

Ever wonder who Deborah Ratchford (a.k.a., “Deb Did It Again”) is? Well, she grew up in Hickory, N.C. – she is a former Tar Heel gal!! Deb has been in sales most of her adult life. She had a successful career in sales for an environmental company, being named the top sales person. Deb has always had a passion for real estate where she would buy older homes and fix them up or rent them out in North Carolina.

Deb came to Atlanta in 1998 and became a flight attendant with Delta for a couple of years. Deb’s passion though was still real estate, and after 9/11 she decided to “ground” herself and dive fully into the world of real estate. For the past 14 years she has worked for Keller Williams Realty, first in East Cobb, but now in Smyrna, at the Cityside office, where she was able to buy into the Ownership program. Every year, she consistently surpasses her previous year’s sales goals. However, no matter her workload, her goal is to always provide excellent customer service to both her buyers and sellers. When Deb is working with buyers and sellers, one of her greatest assets is the ability to listen! Once you have described your needs and desires with regard to real estate she has the ability to search for your property through “your eyes.” Purchasing a home is one of the most important decisions you will ever make. Selecting the home is of major importance, but to do so in a timely manner is equally important. Deb is extremely knowledgeable of the buying and selling process.

“The best part of my job has always been the feeling of satisfaction knowing I have negotiated the best deal for my clients, whether they are selling their home or purchasing their next home. I am an expert negotiator and will manage any complex issues in any type of transaction while maintaining close personal contact with my clients. My clients have become my friends and I have enjoyed, over the years, watching their children grow or just being a part of their life through good and bad times. The sense of gratitude is incredible when they refer me to their friends and family.”

Deb is one of the hardest working agents in the business, however outside of being a Realtor she enjoys spending time with her family, friends and her clients. She is an avid pet lover and has had a couple of her own. Deb attends Mount Paran Church. She also has an eye for a good investment in real estate and enjoys investing in a good buy. Deb knows how to search out a good deal to renovate or to use as a rental. She also is a giver and especially in a struggling economy she is always finding ways to give back to her community. Deb is glad she followed her passion and can get up each day, eager to go to work. She is happy to be a part of such a great industry and work with some wonderful agents at such a great company as Keller Williams Realty – The Rawls Group.

Deb has grown her business consistently year after year in sales. Most people know Deb by her tag line “DEB DID IT AGAIN” because of her RESULTS. Deb prides herself in getting the best homes for her clients at the best prices.


Contact Details
  • Office : (770) 874-6382
  • Mobile : (678) 570-4779

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